A SWOT analysis is a planning technique used to help identify strengths, weaknesses, opportunities, and threats to a business, project, or opportunity. A good SWOT analysis organizes data into four basic categories. These are:
Gives insights as to what company or presenter does best.
Describes potential roadblocks or hurdles that will need to be overcome within an organization or project
Project Advantages or Opportunities
Highlights external circumstances or situations for a company or organization to put their strengths to good use.
Project Disadvantages or Threats to the Project
Explains external forces, factors or situations that could be problematic or make it harder to reach a goal.
A SWOT analysis template simplifies the process of designing your own SWOT matrix for a presentation.
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